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Music legend Fender turned to Amplitude to increase Fender Play® conversions by 27%
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Acquisition Playbook: Mastering Customer Acquisition Strategy
Discover proven frameworks to acquire—and keep—new customers while lowering customer acquisition costs.
PLAYBOOK
User Retention Playbook: Mastering Customer Retention Strategy
Improving customer retention seems like a no-brainer, but it’s easier said than done. Enter the Retention Playbook, a broadly applicable framework for improving retention at various stages of the user lifecycle.
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